RateGain Travel Technologies has launched Agentic ARI, an AI-driven intelligence capability embedded within its UNO CRS. With Agentic ARI, UNO becomes the industry’s first channel manager built on intelligent ARI logic designed to protect revenue in the most time-sensitive booking windows. It delivers higher revenue, greater operational reliability, and faster market agility. Agentic ARI redefines connectivity by transforming traditional ARI distribution into an intelligent, decision-led framework, marking a significant innovation in the connectivity landscape and setting a new benchmark for how hotels distribute rates and availability.

With nearly 70 percent of hotel bookings now taking place within 30 days of check-in, traditional ARI engines often struggle to keep pace. Many continue to process updates sequentially, treating all stay dates and rate changes with the same priority. During pricing volatility, last-minute inventory shifts, or operational disruptions, time-sensitive updates can be delayed. This can lead to stale pricing, rate inconsistencies across channels, increased risk of overselling, and missed revenue opportunities. Agentic ARI addresses this gap by shifting ARI from passive processing to intelligent execution. Instead of pushing updates only in the order received, the system prioritizes and sequences of rate and inventory changes based on booking urgency, commercial impact, and real-time market conditions, while maintaining accuracy and disciplined processing.

RateGain Travel Technologies is among the leading distribution technology companies globally and it the largest Software as a Service (SaaS) company in the hospitality and travel industry in India.