LT Foods has partnered with KidZania India, the country’s largest indoor edutainment theme park, to launch an immersive factory for its flagship brand DAAWAT, a first-of-its-kind experiential centre designed to educate and engage young minds on the journey of Basmati from farm to fork.

The new establishment invites children aged 4 to 14 years to don the uniform of a Production Engineer, divide into teams and experience firsthand the meticulous process and technology that goes into the making of one of the world’s most loved food brands Over 25 minutes of engagement, the children navigate the full processing line, making judgment calls on quality, operating the machinery, and understanding the responsibility that sits behind every packet of the finest basmati that leaves the factory. Upon completing their shift, children take home a 200g pack of Basmati along with a digital certificate of achievement, a tangible mark of their hands-on journey as a certified Production Engineer.

LT Foods is a leading rice-based food Company with strong global brands of basmati and other specialty rice, organic foods and rice-based convenience products.