SJS Enterprises has executed a Technology License cum Supply Agreement (TLA) with BOE Varitronix (BOEVX), Hong Kong, for the optical bonding and assembly of automotive display systems in India. This milestone is in line with the company’s strategic expansion plans announced on September 16, 2025.

With this agreement, SJS will assemble and optically bond automotive displays for 4 wheelers and supply to customers in India. BOEVX will supply essential components and support the localization of optical bonding, cover glass and backlight units. The agreement strengthens SJS’s long-term strategy to expand its automotive capabilities and address the growing demand for advanced display systems in India. BOEVX will transfer licensed technology, know-how, and technical expertise, including training and support for manufacturing, assembly, testing, quality control, and supply of automotive display systems for four-wheelers.

This collaboration enhances product capabilities and accelerates localization of key display components. It positions SJS as a comprehensive decorative aesthetics solutions provider in the automotive sector while opening a new growth vertical in digital automotive displays. 

SJS Enterprises is one of the leading decorative aesthetics suppliers with the widest product coverage across decorative aesthetics pertaining to major vehicle segments such as two-wheelers, passenger vehicles and consumer durable.