With an aim to address key challenges faced by Indian exporters, promote broad-based and inclusive export growth, the government has launched seven additional interventions under the Export Promotion Mission (EPM). These interventions will also strengthen India’s position as a globally competitive export powerhouse. The Export Promotion Mission adopts a holistic ecosystem approach by combining financial enablers under ‘Niryat Protsahan’ and trade ecosystem support under ‘Niryat Disha’, delivered through a unified and digitally monitored framework.

The interventions launched under Niryat Protsahan included Support for Alternative Trade Instruments (Export Factoring); Credit Assistance for E-Commerce Exporters; and Support for Emerging Export Opportunities. Further, these 4 interventions -- Trade Regulations, Accreditation & Compliance Enablement (TRACE); Facilitating Logistics, Overseas Warehousing & Fulfilment (FLOW), Logistics Interventions for Freight & Transport (LIFT) and Integrated Support for Trade Intelligence & Facilitation (INSIGHT) -- were launched under Niryat Disha.

Through these coordinated financial and ecosystem interventions, the Government aims to reduce cost of capital, diversify trade finance instruments, enhance compliance readiness, address logistics constraints and strengthen overseas market integration for MSMEs. 3 interventions -- Market Access Support, Interest Subvention for Pre- and Post-Shipment Export Credit, and Collateral Support for Export Credit -- are already under implementation. With this launch, 10 out of the 11 proposed interventions under EPM are now operational.