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Unicommerce Esolutions to strengthen omnichannel operations for Dabur’s NewU

NewU offers a comprehensive range of cosmetics, skincare, hair care, personal grooming and fragrance products sourced from leading national and international brands

Unicommerce Esolutions has partnered with Dabur India to streamline and strengthen omnichannel operations for Dabur’s beauty and personal care retail brand -- NewU. NewU offers a comprehensive range of cosmetics, skincare, hair care, personal grooming and fragrance products sourced from leading national and international brands. The NewU has adopted company’s comprehensive Uniware suite to seamlessly integrate and automate order processing across its brand website, online marketplaces, quick commerce platforms, and offline stores.

The integration will enable the brand to offer a seamless experience to their customer - allowing them to discover products online, check availability, order from their preferred channel, and even choose fulfilment options such as home delivery or store pickup. This will strengthen the brand’s ability to deliver consistent, reliable, and convenient shopping experiences across all touchpoints including through its rapidly growing retail network of 120+ stores in 35+ cities nationwide. The NewU stores are operated by H&B Stores, a 100% subsidiary of Dabur India.

Unicommerce eSolutions is an e-commerce enablement Software-as-a-Service (SaaS) platform in the transaction processing or nerve centre layer. It enables end-to-end management of e-commerce operations for brands, sellers and logistics service provider firms.