Bharti Airtel has launched its innovative Fraud Alert, an AI-powered, cutting-edge solution that delivers real-time protection to customers against the rapidly growing menace of One-Time-Password (OTP) related bank frauds. Fraudsters exploit the urgency often associated with OTPs for day-to-day services like delivery, and dupe customers into sharing banking-transaction-OTPs, thereby exposing their account savings to the risk of fraud.

Airtel's new AI-powered system identifies such potentially risky situations and warns the customers involved. Whenever a bank OTP is detected during a potentially risky incoming call, Airtel intervenes with a fraud alert check to the customer about the potential risk of giving consent for a banking transaction OTP to be delivered while they are still on the call. This powerful combination of AI-driven intelligence and human judgment gives customers the crucial time they need to think, verify, and stay firmly in control of their security, effectively closing the gap scammers exploit.

Bharti Airtel is a leading integrated telecommunications company with operations across Asia and Africa.